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  • Fujifilm's XF10 is a small, wide-angle APS-C compact

    Fujifilm has announced the XF10, an APS-C sensor compact camera with a fast prime lens. It retains the same 28mm equivalent F2.8 lens as the X70 but now uses a 24MP Bayer color filter rather than X-Trans.

    The XF10 appears to be a simplified X70 with a higher resolution sensor. The XF10 has a mode dial in the place of the X70's shutter speed control and it also loses the focus mode switch from the front plate and the tilting screen that made the X70 attractive to street shooters.

    Like the Fujifilm X-E3, the XF10 has an AF joystick on the back, and uses directional swipes on the rear touchscreen instead of offering a four-way controller. One of the functions that can be accessed this way is 'Square Mode', which is a quick way to jump to shooting in the Instagram-tastic 1:1 aspect ratio.

    Sadly the XF10 appears to use the previous generation processor meaning that, although it says '4K' in the press release, it can only shoot at 15 fps, which doesn't really count as video in our opinion. We're also a little worried about what this might mean for the camera's responsiveness. It also continues to use the older, smaller NP-95 battery.

    The XF10 weighs 280g / 9.8oz with card and battery, making it around 18% lighter than the X70. It will go on sale in August for around $500.

    FUJIFILM INTRODUCES THE NEW XF10, AN ULTRA-LIGHTWEIGHT, TRAVEL-FRIENDLY PREMIUM COMPACT CAMERA

    Featuring an APS-C sensor and enhanced Bluetooth® connectivity for seamless transfer of images to a smartphone after shooting

    Valhalla, N.Y., July 19, 2018 FUJIFILM North America Corporation has announced the latest addition to the X Series lineup, the FUJIFILM XF10, a premium compact digital camera with a high quality FUJINON 18.5mmF2.8 fixed lens. Weighing only 280g, the XF10 combines simple touchscreen operation with superior image quality and versatile settings in a pocket-sized body, making it the perfect companion for photo enthusiasts and smartphone users alike.

    “We are excited to introduce the XF10 as a premium, ultra-lightweight compact camera that delivers high quality images and new features in a body small enough to travel with, and possesses functionality to instantly transfer images to your phone to share,” said Yuji Igarashi, General Manager of the Electronic Imaging Division & Optical Devices Division at FUJIFILM North America Corporation.

    Available in August 2018, the XF10 has wide dynamic range and produces sharp, high resolution images. Combined with Fujifilm’s proprietary color reproduction technology, its 24.2 megapixel APS-C sized sensor allows the XF10 to produce high quality images in a wide range of settings. In addition, both 4K movie and Full HD high speed video are available on the XF10.

    The new FUJIFILM XF10 is the first X Series camera to offer the new “SQUARE MODE,” which allows users to switch to a 1:1 format with a single flick of the touchscreen. Combined with a method for seamless transfer of images to a smartphone, this camera enhances compatibility with social media where the 1:1 format has become a popular image format for posting photos. Available in Black or Champagne Gold, the XF10 is a stylish and portable tool for everyday creatives.

    High Quality FUJINON Lens Covers a Wide Range of Subjects from Landscapes to Snapshots

    The XF10 features an 18.5mmF2.8 FUJINON lens (equivalent to 28mm on 35mm format) that ensures every image is sharp from center to edges. The optical design of the lens is perfectly matched to the sensor in the XF10, to ensure there is no compromise in quality due to the camera’s compact size. With the Digital Teleconverter function, the camera is capable of taking photos with equivalent focal lengths of 35mm and 50mm on a 35mm format.

    Enhanced Creativity with Unique Film Simulation and Advanced Filter Modes

    The XF10 offers 11 unique FUJIFILM Film Simulations and 19 Advanced Filters, providing photographers with the ability to enhance their creativity. The camera also introduces two new Advanced Filters – “Rich & Fine” and “Monochrome [NIR]” – to easily add artistic flair or film-like color tones to photos. The new “Rich & Fine” filter provides brighter and more vivid color at the center of the image, and a slight shadow at the corners in order to emphasize the subject, perfect for food and other tabletop photography. The “Monochrome [NIR]” filter simulates a monochrome effect as taken by near-infrared cameras.

    FUJIFILM XF10 Key Features:

    • 24MP APS-C CMOS sensor
    • 3.0-inch” (approx. 1,040K-dot) color LCD touchscreen, aspect ratio 3:2
    • Standard output sensitivity of ISO200 – ISO12800
      • Extended output sensitivity of ISO100 – ISO51200
    • Bluetooth® version 4.1 low energy technology
    • New “SQUARE MODE” for 1:1 format
    • 4K 3840 x 2160 15P, continuous recording up to approx. 30 min.
      • Full HD 1920 x 1080 59.94P / 50P / 24P / 23.98P, continuous recording up to approx. 30 min.
      • HD 1280 x 720 59.94P / 50P / 24P / 23.98P, continuous recording up to approx. 30 min.
      • High Speed Movie 1280 x 720 1.6x / 2x / 3.3x / 4x
    • Accessories include:
      • Li-ion Battery NP-95
      • AC-5VG AC adapter
      • USB Cable
      • Hand Strap
      • Lens Cap
      • Owner's Manual

    Availability and Pricing

    The new FUJIFILM XF10 will be available in August 2018 in the U.S. and Canada for USD $499.95 and CAD $649.99

    Fujifilm XF10 Specifications

    Price
    MSRP$499
    Body type
    Body typeCompact
    Sensor
    Max resolution6000 x 4000
    Image ratio w:h1:1, 3:2, 16:9
    Effective pixels24 megapixels
    Sensor sizeAPS-C (23.5 x 15.7 mm)
    Sensor typeCMOS
    Color spacesRGB
    Color filter arrayPrimary color filter
    Image
    ISOAuto, 200-12800 (expands to 100-51200)
    Boosted ISO (minimum)100
    Boosted ISO (maximum)51200
    White balance presets7
    Custom white balanceYes (3 slots)
    Image stabilizationNo
    Uncompressed formatRAW
    JPEG quality levelsFine, normal
    File format
    • JPEG (Exif v2.3)
    • Raw (Fujifilm 14-bit RAF)
    Optics & Focus
    Focal length (equiv.)28 mm
    Maximum apertureF2.8–16
    Autofocus
    • Contrast Detect (sensor)
    • Phase Detect
    • Multi-area
    • Center
    • Selective single-point
    • Tracking
    • Single
    • Continuous
    • Touch
    • Face Detection
    • Live View
    Autofocus assist lampYes
    Digital zoomYes (1.25x, 1.8x)
    Manual focusYes
    Normal focus range10 cm (3.94)
    Macro focus range10 cm (3.94)
    Number of focus points91
    Screen / viewfinder
    Articulated LCDFixed
    Screen size3
    Screen dots1,040,000
    Touch screenYes
    Screen typeTFT LCD
    Live viewYes
    Viewfinder typeNone
    Photography features
    Minimum shutter speed30 sec
    Maximum shutter speed1/4000 sec
    Maximum shutter speed (electronic)1/16000 sec
    Exposure modes
    • Advanced SR Auto
    • Program
    • Shutter priority
    • Aperture priority
    • Manual
    Built-in flashYes
    Flash range5.30 m (at ISO 100)
    External flashNo
    Flash modesAuto, Forced Flash, Suppressed Flash, Slow Synchro, Rear-curtain Synchro, Commander
    Drive modes
    • Single
    • Continuous
    • Bracketing
    • Self-timer
    Continuous drive6.0 fps
    Self-timerYes
    Metering modes
    • Multi
    • Average
    • Spot
    Exposure compensation±5 (at 1/3 EV steps)
    AE Bracketing±3 (2, 3, 5, 7 frames at 1/3 EV steps)
    WB BracketingYes
    Videography features
    FormatMPEG-4, H.264
    Modes
    • 3840 x 2160 @ 15p, MOV, H.264, Linear PCM
    • 1920 x 1080 @ 60p, MOV, H.264, Linear PCM
    • 1920 x 1080 @ 24p, MOV, H.264, Linear PCM
    • 1920 x 1080 @ 23.98p, MOV, H.264, Linear PCM
    MicrophoneStereo
    SpeakerMono
    Storage
    Storage typesSD/SDHC/SDXC card (UHS-I supported)
    Connectivity
    USB USB 2.0 (480 Mbit/sec)
    USB chargingYes
    HDMIYes (micro HDMI)
    Microphone portYes
    Headphone portNo
    WirelessBuilt-In
    Wireless notes802.11b/g/n + Bluetooth 4.1 LE
    Remote controlYes (via smartphone or wired remote)
    Physical
    Environmentally sealedNo
    BatteryBattery Pack
    Battery descriptionNP-95 lithium-ion battery & charger
    Battery Life (CIPA)330
    Weight (inc. batteries)279 g (0.62 lb / 9.84 oz)
    Dimensions113 x 64 x 41 mm (4.45 x 2.52 x 1.61)
    Other features
    Orientation sensorYes
    Timelapse recordingYes
  • Special report demands 'Me Too' moment for photojournalism
    ©Darrel Frost/CJR. Used with kind permission

    It won't come as a surprise to anyone that there are some unpleasant, predatory men within the photography industry. However, a long-form, extensively researched special report in the Columbia Journalism Review about sexual harassment in photojournalism is still a depressing, eye-opening read. As the report bluntly spells out: "Photojournalism has a sexual harassment problem."

    "An issue that’s long been discussed in private was catapulted into the open: Photojournalism has a sexual harassment problem."

    The article details multiple female photographers' experiences of being harassed by men in the industry: "many women in the industry say the behavior is so common that they have long considered it simply one of the realities of working as a woman in the profession," it says. But looking beyond the specific examples, the insights it offers about the way the structure of the industry leaves young photographers (and particularly young female photographers) vulnerable to harassment are especially troubling. As the industry moves more and more towards the use of freelancers, young photographers are left with little support and no mechanism to prevent it happening to others.

    "Many women in the industry say the behavior is so common that they have long considered it simply one of the realities of working as a woman in the profession"

    Moreover, the individual examples given not only highlight that there are some male photographers willing to abuse their position, but also that there are plenty of other photographers willing to look away and say nothing when it happens.

    Even if you don't work in the industry, it's worth a read.

    Read the CJR Special Report on sexual harassment in photojournalism


    A sample of some deleted comments on this article, as of 1:14pm:

    The following is an anonymized selection of some of the comments that DPReview admins deleted from this article within an hour of its publication. They are presented verbatim and unedited, although some are excerpted from longer comments.

    Sadly, we have come to expect comments like this (and worse) on articles which even tangentially relate to gender equality, or sexual and racial politics. We made the decision to preserve some representative samples here in an attempt to show why things like the CJR report referenced in this article get written in the first place.

    "Every woman who tried to flirt her way to an extra payday will now re-invent herself as a victim."

    "Fake News"

    "It will continue for as long as women allow it to happen and continue to work with people who do it. They are free to put a stop to it and walk out of any job. Men, society, laws, articles are not going to fix it for them."

    "This is just more trash. There are better things to discuss. Me Too is a very opinionated and political topic. No sense posting this trash here."

    "This garbage isn’t going to win you guys a Pulitzer. It’s been beaten to death. Give it a rest."

    "So what? Life is not fair and women are not special."